What is Content Management System [CMS]?

What is CMS or Content Management System?

A content management system (CMS) is an application used to manage web content, allowing multiple contributors to create, edit and publish. Content in a CMS is typically stored in a database and displayed in the form of a layer based on a set of templates.

A content management system, abbreviated as CMS, is software that helps users to create, manage, and modify content on a website without the need for specialized technology.

In simple terms, a content management system is a tool that helps you (not even know how to code) a website without having to write all the code for a beginner. ).

Instead of creating your own system for creating web pages, storing images, and other tasks, content management systems maintain all the basic infrastructure for you so that you can focus on the more forward-looking parts of your website. A good example of CMS can be WordPress.org

Just Go through the video below to understand the Content Management system in detail.

How does Content Management System work?

To get an idea of ​​how a content management system works, we’re going to take an example of the popular WordPress interface (WordPress is a good example of a content management system).

We often start with creating a piece of material. Without a content management system, you’d have to write a typical static HTML file and upload it to your server (sounds difficult, isn’t it?).

With a content management system like WordPress, you can write your content in an interface that is quite similar to Microsoft Word:

It’s very simple, isn’t it?

Similarly, to upload and manage media such as videos, and images, you can browse the media library directly instead of actually interacting with your web server:

However, the content management system is not just a backend management interface. It shows your visitors all the content you have created the way you want it.

Advantages of a Content Management System

The main advantage of CMS is its cooperative nature. Multiple users can log in and edit content to collaborate, schedule, or publish. Since the interface is usually browser-based, CMS can be accessed by any number of users from anywhere. learn about content marketing.

Another major advantage of CMS is that it allows non-technical people to easily create and manage their web content without knowing the programming language. WYSIWYG editors of a simple content management platform allow users to enter text and upload images without having to know any Java, HTML, or CSS.

When a company uses a CMS to publish its pages, it reduces the reliance on front-end engineers to make changes to the website so that new content can be published faster and easier.

Some popular examples of Content Management System

The WordPress we show you above is the best example of a popular content management system. While there are definitely other content management systems, WordPress has around 41% market share on websites with a known content management system.

Other than WordPress CMS, other popular content management systems include:

• Drupal
• Magento
• Squarespace
• Joomla
• Wix

There are also many other lesser-known content management systems that target large enterprises (with an expensive price point to match).

How to select the best CMS?

Just go through the video below to learn how to select the best CMS for your business

Before selecting a content management system, it is beneficial to analyze your company’s information management practices and overall business objectives in relation to content publishing.

You should start by making a list of any specific needs you have along with the business issues you are trying to solve. It can help you choose the right content management system - one that supports your business needs - and is not the most popular or well-liked.

CMSs come in all shapes and sizes, each with its own features and advantages. Ideal for some blogging; Others may match e-commerce sites with features for pricing and accounting functionality. Specifications vary depending on your company’s needs and resources.

Here are some questions to consider during the evaluation process:

Which business functions should CMS support?

After pricing, the next major consideration is what business functions CMS should support. Does your company need to publish hundreds of new videos a day? Change prices in thousands of SKUs per day? Host images for blog posts?

What technologies are required to support or integrate CMS?

If your company already uses a CRM, ERP, or web analytics program, you should consider a CMS that integrates with existing online marketing software.

How easy is it to create and edit content?

In a large company, the end-user of the CMS will be removed from the person running it. Ideally, the system is easy to use and intuitive with features like the WYSIWYG editor.

How many different groups of users are there?

The requirements of different levels of administrative authority must be taken into account. Consider different user roles, including the role of administrators in reviewing scheduled content.

Is the platform SEO-friendly?

If SEO is important to your company, then you need a CMS that automatically performs basic on-page optimization tasks such as title tags, URLs, alt tags on images, and sound internal linking structure.

How big is the developer community?

Some CMS platforms, especially WordPress and Drupal, come with very large developer communities. The benefit to a large community is that you can find online help and many aspects of documentation and overall customization.

Answering the above questions will help you choose the right content management system for your business or organization.

How much is your budget?

If you have high resources or funds to spend, there are some sophisticated content management systems with features designed to make the lives of content creators and editors easier. However, with a limited budget, your options are more limited.

That’s all about the Content management system. Hope! You find this article useful. don’t forget to share, subscribe and comment in the description below.